Privacy Policy

Effective Date: August 15, 2024
‍Last Updated: April 15, 2025
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Zalm, LLCLegal Address: 1309 Coffeen Avenue, STE 1200, Sheridan, Wyoming 82801
Email: privacy@zalmaiex.com

‍1. Introduction
Zalm, LLC (“Zalm,” “we,” “our,” or “us”) operates and manages connected TV (CTV) channels, media properties, and digital advertising services. This Privacy Policy explains how we collect, use, disclose, and protect information across our owned and operated media channels, digital properties, and related services.
By accessing or using our services, you agree to this Privacy Policy.

‍2. Information We Collect
a. Automatically through CTV and Digital PlatformsDevice identifiers (e.g., IP address, advertising ID, MAC address)Viewing activity and engagement (e.g., programs watched, duration, time of access)Application events, crash logs, and performance analytics
b. From Business Partners and Advertising NetworksAudience segments or anonymized identifiersDemographic and interest-based data for targeting and performance measurement
c. From Direct InteractionsInformation voluntarily provided when contacting us, such as name, email, or message content

‍3. How We Use Information
We use collected data to:Operate, maintain, and improve our CTV channels and digital propertiesDeliver, personalize, and measure advertising and content performancePrevent fraud, unauthorized access, and misuse of our platformsFulfill legal and compliance obligations

‍4. Sharing of Information
We may share information with:Service providers who support hosting, analytics, and ad operationsAdvertising partners and measurement providers for audience targeting and campaign optimizationRegulatory or legal authorities if required by law, subpoena, or lawful request
We do not sell personal data as defined by applicable privacy laws.

‍5. Data Retention
We retain data only as long as needed for operational, analytical, and legal purposes. Data no longer required is deleted, aggregated, or anonymized.

‍6. Data Security
We implement commercially reasonable technical and organizational safeguards to protect data from unauthorized access, loss, or misuse. Despite these efforts, no system can be guaranteed fully secure.

‍7. Your Rights
Depending on your jurisdiction, you may have rights to access, correct, delete, or restrict the processing of your personal data. To exercise these rights, contact us at privacy@zalmaiex.com.

‍8. Children’s Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from minors.

‍9. International Data Transfers
Data may be processed and stored in the United States or other countries where Zalm or its service providers operate. By using our services, you consent to such data transfers.

‍10. Updates to This Policy
We may revise this Privacy Policy periodically. Updates will be reflected by a new “Last Updated” date. Continued use of our services constitutes acceptance of the revised terms.

11. Contact Information
Zalm, LLC1309 Coffeen Avenue, STE 1200Sheridan, Wyoming 82801
Email: privacy@zalmaiex.com